ATX IRL · Market Report · Zip 78758

Who Sells the Most Alcohol at The Domain

Mixed beverage sales reported to the Texas Comptroller, Aug 2025 – Jul 2026 (the latest 12 complete months). Alcohol sales only (liquor, wine, beer and cover charges), not food.

The Domain at a Glance
$65.47M
Domain alcohol sales, 12 months
48
licensed sellers with sales
$1.36M
average per seller, per year
32%
share of all sales going to the top 5
Year-over-Year Shifts

What Changed at The Domain

The Domain sells about $65 million in alcohol a year, but the money is moving. The big nightlife names from a few years ago are shrinking, and newer bars and restaurants are taking their place. Here is what four years of Texas Comptroller sales data show.

The Domain is still below its 2022 peak

$76.5M → $64.2M
2022 vs 2025

The Domain's bars and restaurants sold $76.5 million in alcohol in 2022. Sales slid to $61.9 million in 2024 and recovered to $64.2 million in 2025. The last 12 months (Aug 2025 – Jul 2026) came in at $65.5 million.

2022202320242025Last 12 mo$58M$64M$70M$80M

The old nightlife anchors are shrinking

Three of the Domain's biggest late-night names have lost ground every year.

Venue2022Last 12 mo
Rose Room / 77 Degrees$8.24M↓ $5.02M
Wonder Bar$5.50M↓ $2.64M
Kung Fu Saloon$4.37MClosed (Jan 2026)

Rose Room down 39% · Wonder Bar down 52%

New places are taking that money

Four venues that did not exist (or barely existed) in 2023 now sell $1.5M to $3M in alcohol a year.

VenueOpenedLast 12 mo
Haywire2025↑ $2.96M
Little Woodrow's2023↑ $2.63M
Sixty Vineslate 2024↑ $2.60M
Loro Asian Smokehouselate 2024↑ $1.58M

A few steady places kept growing

While the big names slipped, some quieter venues grew year after year.

  • Jack & Ginger's$2.88M → $3.78M
  • Westin Austin (hotel)$0.95M → $1.36M
  • Maggiano's Little Italy$1.08M → $1.24M
  • Grimaldi's Pizzeria$0.23M → $0.30M

2024 figures shown for Jack & Ginger's and Westin; 2022 for the rest.

Every venue pours differently

Rose Room and Wonder Bar make about 85% of their alcohol sales from liquor. Sixty Vines makes two-thirds from wine. Topgolf makes half from beer. Knowing your mix tells you which brands, promotions and partners fit you best.

Want to know how your venue compares?

ATX IRL builds custom market reports for Austin bars, restaurants and hotels: your sales against your neighbors, month by month, with the trends that matter for your block.

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Mary Formichelli · mary@atxirl.ai · (512) 585-1367

Source: Texas Comptroller Mixed Beverage Gross Receipts, zip 78758, Domain district only. Figures are alcohol sales (liquor, wine, beer and cover charges), not food. Calendar-year totals for 2022–2025; 'Last 12 mo' is Aug 2025 – Jul 2026. The Westin files as 'WLS Beverage Company.'

Top Sellers · 12-Month Alcohol Sales

Top Domain Bars & Restaurants

Top 20 Domain Bars and Restaurants
Aug 2025 – Jul 2026 · Tap or hover a bar for the monthly average
Rose Room / 77DegreesTopgolfCulinary DropoutJack & Ginger'sYard HousePerry's Steakhouse& GrilleHaywireWonder BarLittle Woodrow'sSixty VinesGloria's Latin CuisinePunch Bowl SocialEmaNorth ItaliaLavaca Street BarLoro AsianSmokehouse
1.
Rose Room / 77 Degrees11500 Rock Rose Ave.
$5,022,469
2.
Topgolf2700 Esperanza Crossing
$4,265,164
3.
Culinary Dropout11721 Rock Rose Ave.
$3,848,805
4.
Jack & Ginger's11500 Rock Rose Ave.
$3,784,931
5.
Yard House11800 Domain Dr.
$3,745,199
6.
Perry's Steakhouse & Grille11801 Domain Dr.
$3,259,840
7.
Haywire11501 Rock Rose Ave.
$2,955,189
8.
Wonder Bar11500 Rock Rose Ave.
$2,640,518
9.
Little Woodrow's11420 Rock Rose Ave.
$2,629,231
10.
Sixty Vines3401 Esperanza Crossing
$2,596,496
11.
Gloria's Latin Cuisine3309 Esperanza Crossing
$2,365,927
12.
Punch Bowl Social11310 Domain Dr.
$2,204,972
13.
Ema3120 Palm Way
$2,079,899
14.
North Italia11506 Century Oaks Terrace
$1,940,988
15.
Lavaca Street Bar11420 Rock Rose Ave.
$1,794,609
16.
Loro Asian Smokehouse11601 Domain Dr.
$1,583,191

Source: Texas Comptroller, Mixed Beverage Gross Receipts, data.texas.gov. Figures are alcohol and cover-charge sales reported by each permit, Aug 2025 – Jul 2026, not food or other revenue. Analysis by ATX IRL, October 2026. Top-20 list reflects the 16 complete records provided; remaining rows can be appended as data is supplied.